Launching our latest digi campaign with the World Photography Organisation

As you know, we designed Xperia Z1 with the best Sony technologies, including Sony’s CyberShot expertise with G lens, BIONZ and 20.7 megapixels with Exmor RS to make your best moments, better…

So this week we’re kicking off a new campaign to share “best moments” captured so far with Xperia Z1.

We’ve brought together 21 incredible photographers from around the world, including 19 members of the World Photography Organisation (WPO). Each photographer used Xperia Z1 to capture images inspired by our theme “Best of“.

We first gave Xperia Z1 to Eugene Soh, a finalist in the Sony World Photography Awards who lives in Singapore.

Take a look below to see the stunning photos he created:

“My favourite feature of Xperia Z1 is its ability to take photos and videos underwater. I don’t even need my GoPro cameras anymore!” – Eugene Soh

Don’t believe these images were taken with a Z1? Check out the behind-the-scenes video of Eugene’s underwater photo-shoot here.

And it’s not just Eugene who gets an Xperia Z1. You can get one too by getting involved in the project on Facebook.

Just share an image from the ‘Best of’ gallery to your Facebook newsfeed and you’ll automatically be entered into a competition with a chance to win your own.

There are 40 Xperia Z1 up for grabs, 10 each week.